Strategic planning at Canon with a cooperative corporate style (part 3)

Modern technologies

Precision mechanics Fine Optics Micro-electronics
Basic camera
Compact fashion camera
Electronic camera
EOS autofocus camera
Video still camera
Laser beam printer
Color video printer
Bubble jet printer
Basic fax
Laser fax
Calculator
Plain paper copier
Battery PPC
Color copier
Laser copier
Color laser copier
NAVI
Still video system
Laser imager
Cell analyzer
Mask aligners
Stepper aligners
Excimer laser aligners
Source: Mintzberg, H. (2005), Strategy Safari. New York: The Free Press.
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